Fewer Leads.
More Jobs.

Marketing designed for Pool Builders & Outdoor Living Contractors
We don’t sell clicks. We sell qualified appointments.
Because clicks and impressions don’t pay your bills - signed contracts do.
Book Your Free Strategy Session

Cut through the Vanity

127 Leads
60 Appointments
$100,000 Sales
Leads and appointments don’t mean anything unless they sign.
We focus on the only number that matters: how much revenue we help you bring home.

Shitty Leads

“The last agency just sent tire-kickers who wasted my team's time”

Our Funnels Pre-Qualify Every Step Of The Way

  • Multi-step screening: custom landing pages, qualifying lead forms, and post-lead nurture.

  • High-quality ads specifically targeting homeowners ready to build.

  • Results measured in KPIs that matter - not clicks or calls.

Industry Ignorance

“These agencies don’t get how pools actually sell”

We’re Pool People First, Marketers Second

  • Founders raised in pool construction & outdoor contracting. No generic home-service templates here.

  • Strategies built specifically for high-ticket home owners.

  • Messaging tailored to address real homeowner anxieties and buying behaviors.

Marketing Block Box

“Marketing felt like gambling. I had no idea where my money went.”

Radical Transparency: Know Exactly What You’re Getting

  • Monthly dashboards show every dollar spent, leads generated, appointments booked, and deals closed.

  • Regular strategy calls explaining precisely what's working and why.

  • Full-funnel tracking from first click to sale.

Predatory Contracts

“I don’t want to be locked into long-term contracts that don't deliver.”

No Long-Term Contracts. Stay Only if You See Results

  • Short initial agreements to prove immediate ROI.

  • Month-to-month partnerships: freedom to leave anytime results aren’t there.

  • Results measured in signed contracts - not clicks or calls.

Lead Sharing

“My last agency advertised for competitors, fighting me for my own leads.”

100% Geographic Exclusivity: Your Leads Stay Yours

  • Strict non-compete guarantee - no working with builders in your market.

  • Luxury-grade ads specifically targeting homeowners ready to build.

  • Results measured in signed contracts - not clicks or calls.

Let’s Map Your Buyer Journey

Shitty Leads

“Marketing felt like gambling. I had no idea where my money went.”

Radical Transparency: Know Exactly What You’re Getting

  • Monthly dashboards show every dollar spent, leads generated, appointments booked, and deals closed.

  • Regular strategy calls explaining precisely what's working and why.

  • Full-funnel tracking from first click to sale.

Industry Ignorance

“The last agency just sent tire-kickers who wasted my team's time”

We Qualify Every Lead Before They Ever Speak to You

  • Multi-step screening: custom landing pages, qualifying lead forms, and post-lead nurture.

  • High-quality ads specifically targeting homeowners ready to build.

  • Results measured in KPIs that matter - not clicks or calls.

Marketing Block Box

“Marketing felt like gambling. I had no idea where my money went.”

Radical Transparency: Know Exactly What You’re Getting

  • Monthly dashboards show every dollar spent, leads generated, appointments booked, and deals closed.

  • Regular strategy calls explaining precisely what's working and why.

  • Full-funnel tracking from first click to sale.

Predatory Contracts

“I don’t want to be locked into long-term contracts that don't deliver.”

No Long-Term Contracts. Stay Only if You See Results

  • Short initial agreements to prove immediate ROI.

  • Month-to-month partnerships: freedom to leave anytime results aren’t there.

  • Results measured in signed contracts - not clicks or calls.

Lead Sharing

“My last agency advertised for competitors, fighting me for my own leads.”

100% Geographic Exclusivity: Your Leads Stay Yours

  • Strict non-compete guarantee - no working with builders in your market.

  • Luxury-grade ads specifically targeting homeowners ready to build.

  • Results measured in signed contracts - not clicks or calls.

Data Speaks for itself

One of our partners booked 143 appointments with their designers in 28 days using our strategy.
Here's a look under the hood:

Booked Appointments, Not Just Clicks

We create video ads that stop the scroll, build trust, and drive booked appointments.
Because great video ads aren’t just about looking good—it’s about getting results with the right message, in front of the right people.
223
Leads Generated
$49.08
Cost per Lead
$909,840
Estimated Revenue Generated

Carousels that Convert

High quality photographs have also shown to be a great way to get a homeowner's attention. And with the right call to action? The results speak for themselves:
300
Leads Generated
$45.75
Cost per Lead
$918,000
Estimated Revenue Generated

Ad Variety is Key

Not all homeowners respond to the same marketing style. We make sure that advertising platforms have a diverse range of options for ad styles, keeping up to date with marketing best practices. 
51
Leads Generated
$68.62
Cost per Lead
$510,350
Estimated Revenue Generated

Do you know your customers?

Dream & Inspire

scrolling Pinterest, Instagram, friends’ backyards (not a viable lead yet)

Research

reading blogs, watching build videos, estimating budgets. Officially interested in building

Short-List Builders

comparing galleries and reviews, asking neighbors

Design & Estimate

onsite visits, 3-D renderings, scope + price (almost always with multiple builders)

Decision

weighing timelines, trust, designs, and total cost before signing

Pools and outdoor living projects aren’t impulse buys. For most homeowners they’re among the largest purchases of their lives, which means the sale is won or lost on trust long before a contract is signed. Understanding exactly how that trust forms is the difference between tire-kicker leads and ready-to-sign appointments.

Why It Matters?

This business is all about trust: trust to tear up a yard, manage weeks or months of noise, and keep the owner in the loop. Even after a prospect sees a beautiful design and a fair estimate, they’ll still compare you with other builders. If you don’t know where they are in the journey, or what reassurance they need right now, you’re leaving the door open for a competitor who does.
Aquathority speaks the home owner's language. We grew up in this industry and build campaigns that answer the exact questions prospects ask at every step.

Ready to guide prospects from dream to kickoff?

Let’s Map Your Buyer Journey

Do You Know Your Numbers?

Great builders rely on measurements, not hunches. When the excavator rolls in, you know the exact depth and width to dig. Your marketing deserves the same precision. We track a full dashboard of data, but the three data points below are some of the most important KPIs to see if you’re awake at the wheel. If those three numbers aren’t on the tip of your tongue (or your Marketing Director’s), let’s tighten things up.
Marketing spend
revenue
Cost of Marketing %
Shows whether growth is fueling profit or eating it. You know what you’re paying in marketing for a sale
Total marketing spend
booked appointments
Cost Per Appointment
Reveals the true price of every seat at your design table - ad spend, management fees, everything. And how much it costs if they walk away.
Appointments
Inbound Leads
Lead-to-Appointment Ratio
Exposes how well your ads, intake forms, and phone team filter out tire-kickers and out-of-area shoppers.

Why it Matters?

If you can’t recite these metrics, you’re steering blind. Outdoor living projects involve long sales cycles and high tickets; a small leak in your funnel can leak six figures by year-end. Owners who track these KPIs know exactly where to scale ads, tune messaging, or retrain intake staff - before the busy season hits.

Not sure where to start?

We’ll help you pull the right data, see the story it tells, and act on it.
Let’s Map Your Buyer Journey

Project 1

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Project 2

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Project 3

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Project 4

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Our 5-Step Process

Find Exactly What's Blocking Your Growth

We dive deep into your current marketing, identify bottlenecks, missed opportunities, and wasted spend. Then, together, we craft a clear plan aligned directly with your revenue goals.

Build Landing Pages and Videos That Filter Out Tire-Kickers

We create high-converting landing pages designed to qualify leads before you ever speak with them. Our high converting video ads and nurturing content make sure prospects know exactly why you're their best option.

We position your brand everywhere your ideal clients look, ensuring consistent messaging: you're the top-tier, most trusted builder in the market. Your reputation will precede every conversation.

Turn On the Pipeline

We launch targeted ad campaigns (Google, Meta, and beyond). Once the leads start coming in, we track the important metrics to ensure lead quality is high, and appointments are being booked.

Measure, Optimize, Repeat - or Fire Us

We obsessively analyze every detail - calls, leads, appointments, and sales. Data tells us what’s working and what’s not, guiding continuous improvements. No fluff, no guessing. If we’re not making you money, you’re free to let us go - no questions asked.

Our 5-Step Process

1

Marketing Audit & Strategy

Find Exactly What's Blocking Your Growth

We dive deep into your current marketing, identify bottlenecks, missed opportunities, and wasted spend. Then, together, we craft a clear plan aligned directly with your revenue goals.

2

Assets That Attract & Qualify Content

Build Landing Pages and Videos That Filter Out Tire-Kickers

We create high-converting landing pages designed to qualify leads before you ever speak with them. Our high converting video ads and nurturing content make sure prospects know exactly why you're their best option.

3

Omnipresent Authority

We position your brand everywhere your ideal clients look, ensuring consistent messaging: you're the top-tier, most trusted builder in the market. Your reputation will precede every conversation.

4

Lead Generation & Appointment Setting

Turn On the Pipeline

We launch targeted ad campaigns (Google, Meta, and beyond). Once the leads start coming in, we track the important metrics to ensure lead quality is high, and appointments are being booked.

5

Relentless Data-Driven Optimization

Measure, Optimize, Repeat - or Fire Us

We obsessively analyze every detail - calls, leads, appointments, and sales. Data tells us what’s working and what’s not, guiding continuous improvements. No fluff, no guessing. If we’re not making you money, you’re free to let us go - no questions asked.

Worried about Hiring Another Agency? We Get It.

Here's what we do differently
KPIs You Actually Care About
See dollars, appointments, and sales - not vanity clicks - in a simple dashboard.
Zero Long-Term Contracts After 90 Days
Commit short-term, stay only if you see results.

(Why 90 days?)
High-ticket sales require some setup and fine-tuning. This lets us gather meaningful data, optimize your campaigns fully, and prove measurable ROI month after month.
Guaranteed Exclusivity
We take on one builder per market and never split leads. Ever.
No Results After 90 Days? Fire Us
No excuses, no questions, no hassle.

Frequently Asked Questions

See all FAQs

Ready to See What We Could Do in Your Market?

We’ll review your market, confirm exclusivity, and map out the opportunity — free.
Book a Preliminary Call
We only work with one pool builder per area.