Fewer Leads. More Pools Sold.

We don’t sell clicks. We sell qualified pool appointments. Because clicks and impressions don’t pay your bills - signed contracts do. Our founders grew up in pools; we get your business.

Book Your Free Strategy Session

Cut through the Vanity

127 Leads

60 Appointments

$100,000 Sales

Leads and appointments don’t mean anything unless they buy pools.
We focus on the only number that matters: how much revenue we help you bring home.

See What's Possible For Your Business

Tired of Marketing That Doesn’t Deliver?

Shitty Leads

Industry Ignorance

Marketing Block Box

Predatory Contracts

Lead Sharing

“The last agency just sent tire-kickers who wasted my team's time”

Built For Digital Agencies

Multi-step screening: landing pages, phone qualification, scheduled appointments, and post-booked nurturing
Luxury-grade ads specifically targeting homeowners ready to build.
Results measured in signed contracts - not clicks or calls.

“These agencies don’t get how pools actually sell”

We’re Pool People First, Marketers Second

Multi-step screening: landing pages, phone qualification, scheduled appointments, and post-booked nurturing
Luxury-grade ads specifically targeting homeowners ready to build.
Results measured in signed contracts - not clicks or calls.

“Marketing felt like gambling. I had no idea where my money went.”

Radical Transparency: Know Exactly What You’re Getting

Multi-step screening: landing pages, phone qualification, scheduled appointments, and post-booked nurturing
Luxury-grade ads specifically targeting homeowners ready to build.
Results measured in signed contracts - not clicks or calls.

“I don’t want to be locked into long-term contracts that don't deliver.”

No Long-Term Contracts. Stay Only if You See Results

Multi-step screening: landing pages, phone qualification, scheduled appointments, and post-booked nurturing
Luxury-grade ads specifically targeting homeowners ready to build.
Results measured in signed contracts - not clicks or calls.

“My last agency advertised for competitors, fighting me for my own leads.”

100% Geographic Exclusivity: Your Leads Stay Yours

Strict non-compete guarantee - no working with builders in your market.
Luxury-grade ads specifically targeting homeowners ready to build.
Results measured in signed contracts - not clicks or calls.

Data Speaks for itself

One of our partners booked 143 appointments with their designers in 28 days using our strategy. Here's a look under the hood:

Booked Appointments, Not Just Clicks

We create video ads that stop the scroll, build trust, and drive booked appointments.

Because great video ads aren’t just about looking good—it’s about getting results with the right message, in front of the right people.

Leads Generated

$33.81

Cost per Lead

$516,800

Estimated Revenue Generated

Do you know your customers?

Dream & Inspire

scrolling Pinterest, Instagram, friends’ backyards (not a viable lead yet)

Research

reading blogs, watching build videos, estimating budgets. Officially interested in getting a pool

Short-List Builders

comparing galleries and reviews, asking neighbors

Design & Estimate

onsite visits, 3-D renderings, scope + price (almost always with multiple builders)

Decision

weighing timelines, trust, designs, and total cost before signing

Pools aren’t impulse buys. For most homeowners they’re the second-largest purchase of their lives, which means the sale is won or lost on trust long before a contract is signed. Understanding exactly how that trust forms is the difference between tire-kicker leads and ready-to-sign appointments.

Why It Matters?

This business is all about trust: trust to tear up a yard, manage months of noise, and keep the owner in the loop. Even after a prospect sees a beautiful design and a fair estimate, they’ll still compare you with other builders. If you don’t know where they are in the journey—or what reassurance they need right now—you’re leaving the door open for a competitor who does.

Aquathority speaks the pool buyer’s language. We grew up in this industry and build campaigns that answer the exact questions prospects ask at every step.

Ready to guide prospects from dream to dig date?

Let’s Map Your Buyer Journey

Do You Know Your Numbers?

Great builders rely on measurements, not hunches. When the excavator rolls in, you know the exact depth and width to dig. Your marketing deserves the same precision. We track a full dashboard of data, but the three data points below are some of the most important KPIs to see if you’re awake at the wheel. If those three numbers aren’t on the tip of your tongue (or your Marketing Director’s), let’s tighten things up.

Marketing spend

pool revenue

Cost of Marketing %

Shows whether growth is fueling profit or eating it. You know what you’re paying in marketing for a sale

Total marketing spend

booked design meetings

Cost Per Appointment

Reveals the true price of every seat at your design table - ad spend, management fees, everything. And how much it costs if they walk away.

Appointments

Inbound Leads

Lead-to-Appointment Ratio

Exposes how well your ads, intake forms, and phone team filter out tire-kickers and out-of-area shoppers.

Why it Matters?

If you can’t recite these metrics, you’re steering blind. Pools involve long sales cycles and high tickets; a small leak in your funnel can leak six figures by year-end. Owners who track these KPIs know exactly where to scale ads, tune messaging, or retrain intake staff - before the busy season hits.

Not sure where to start?

We’ll help you pull the right data, see the story it tells, and act on it.

Let’s Map Your Buyer Journey

Project 1

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Project 2

Project 3

Project 4

Our 5-Step Process

Find Exactly What's Blocking Your Growth

We dive deep into your current marketing, identify bottlenecks, missed opportunities, and wasted spend. Then, together, we craft a clear plan aligned directly with your revenue goals.

Build Landing Pages and Videos That Filter Out Tire-Kickers

We create high-converting landing pages designed to qualify leads before you ever speak with them. Our luxury-grade video ads and nurturing content make sure prospects know exactly why you're their best option.

Create New Title

We position your brand everywhere your ideal clients look, ensuring consistent messaging: you're the top-tier, most trusted pool builder in the market. Your reputation will precede every conversation.

Turn On the Pipeline - Qualified Appointments, Not Just Leads

We launch targeted ad campaigns (Google, Meta, and beyond). Every lead is screened and prequalified by our team (or yours, if preferred), ensuring only genuinely interested homeowners end up booked on your calendar.

Measure, Optimize, Repeat - or Fire Us

We obsessively analyze every detail - calls, leads, appointments, and sales. Data tells us what’s working and what’s not, guiding continuous improvements. No fluff, no guessing. If we’re not making you money, you’re free to let us go - no questions asked.

Worried about Hiring Another Agency? We Get It.

Here's what we do differently

KPIs You Actually Care About

See dollars, appointments, and sales - not vanity clicks - in a simple dashboard.

Zero Long-Term Contracts After 90 Days

Commit short-term, stay only if you see results. (Why 90 days?)

Guaranteed Exclusivity

We take on one builder per market and never split leads. Ever.

No Results After 90 Days? Fire Us

No excuses, no questions, no hassle.

Frequently Asked Questions

Let’s Build a Smarter Pool Business Together

Schedule a free call and see exactly how we can grow your business.

Let’s Map Your Buyer Journey

100% free. No pressure. Just proven strategies.

FREE Website Audit

Fewer Leads. More Pools Sold.

Cut through the Vanity